AI Insights · Timothy · July 2024
Q2 2024 Performance Review: Top Film & Television Apps on iOS in Australia
An overview of the second quarter performance for the leading Film & Television iOS apps in Australia, showcasing trends in downloads, revenue, and user activity.
Sensor Tower's data provides insights into the performance of the top Film & Television applications on the iOS platform in Australia for Q2 2024. Here's how the leading apps fared during this period.
Amazon Prime Video exhibited a steady uptick in revenue, peaking at $200K in mid-June. Downloads saw a significant jump, reaching 41K in early June, while weekly active users surged to 287K by the quarter's end.
For Netflix, revenues fluctuated, concluding at a strong $135K in the final week of June. Downloads maintained a consistent pace, with a notable increase to 23K in the last week, and weekly active users saw a dip mid-quarter but remained stable around 1.8M.
Disney+ revenue displayed volatility, with a sharp rise to $715K in the last week of June. Downloads trended downward initially but rebounded to 30K by the quarter's close. Active users showed resilience, bouncing back to 880K after a mid-quarter dip.
9Now downloads experienced a remarkable surge to 34K in early June, while weekly active users increased steadily, reaching 110K in the last week. With no revenue data available, the focus remains on its growth in downloads and active users.
Lastly, Stan. saw its revenue peak at $55K in early April, with downloads showing a slight decrease over the quarter. Weekly active users had an upswing towards the end of May but dipped to 197K by the quarter's conclusion.
For more in-depth insights, visit Sensor Tower.
